Billa API — Register Your Interest
Billa is Austria's largest supermarket chain, operated by Rewe International — the same group as German Rewe. A Pepesto integration would give developers access to Billa's product catalog from billa.at — pricing in EUR, promotions, and availability, returned as clean JSON.
What Would the Billa API Return?
If launched, the Billa integration would use the same unified schema as all 25+ live Pepesto chains — the same JSON fields, same endpoint, same API key.
Billa-specific: Billa shares the Rewe Group umbrella with German Rewe but has a completely separate product catalog, pricing, and Austrian-specific product range. Product names and categories would be in German.
What Can You Build?
The Billa API gives your product a live data layer on top of one of Austria's leading grocery retailers.
Give your AI agent the ability to search Billa's catalog, compare products by price or nutrition, and place grocery orders — all programmatically via REST.
Compare Billa prices against other Austria retailers in real time. Flag promotions, track price history, and surface the best deal per product.
Let users build a weekly shopping list and see the exact Billa cost — including any active promotional prices — before they shop.
Match recipe ingredients to real Billa products and show the true cost of cooking from a given menu. Drive grocery orders directly from your meal planner.
Bridge meal planning and shopping: match recipe ingredients to real Billa catalog products and power dietary-aware grocery lists with live pricing.
Monitor Billa's product range, pricing strategy, and promotional cadence at scale. Analyse SKU composition, spot price movements, and benchmark category assortment against competitors.
Need the Billa API?
Tell us your use case. Every registration helps us build the business case for this integration. If you have a specific project, timeline, or budget, mention it — serious commitments move much faster than a vote.
Or email support@pepesto.com directly. We read every message and respond to serious enquiries.
Frequently Asked Questions about the Billa API
Billa does not offer a public developer API. Pepesto is evaluating a Billa integration that would provide structured access to Billa's product catalog from billa.at, returned as consistent JSON.
Yes. Both Billa and Rewe are part of the Rewe Group. However, Billa Austria (billa.at) and Rewe Germany (shop.rewe.de) have completely separate product catalogs, pricing, and store operations. A Billa integration would be a distinct data source from the existing Rewe integration.
If launched, the Pepesto Billa API would return the unified schema used across all 25+ live chains - product name in German, price in EUR, promotional price, unit price, availability, category path, brand, and quantity (e.g., kg).
No confirmed release date. Austria has no Pepesto coverage today. Together with Spar Austria, Billa represents the core of the Austrian grocery market. Register your interest to help us prioritise Austrian coverage.
Billa operates in several Central and Eastern European countries including Bulgaria, Czech Republic, and Slovakia. A Pepesto integration would be scoped to billa.at (Austria). Other Billa markets could be evaluated separately.
Merkur was Rewe International's hypermarket brand in Austria. It was rebranded to Billa Plus in 2021. The current Billa and Billa Plus formats both operate under billa.at.
Pepesto uses a pay-as-you-go model starting from €0.05 per request. No monthly subscription, no per-chain premium. The same API key and pricing structure that covers all 25+ live chains would apply to Billa. Credits don't expire.
Need data from a supermarket that's live today?
These chains are available right now — same unified schema, same API key, no waiting.
